Automation platform Xceptor has appointed John Ridout as head of sales for EMEA and APAC.
Based in London, Ridout will report to Xceptor’s chief revenue officer Joshua Monroe, and will take responsibility for leading the sales team and developing Xceptor’s growth strategy across the regions.
Ridout brings more than 25 years of experience in financial services to the role, and has become a seasoned operator with a track record of driving growth in new markets.
He joins Xceptor from Broadridge, where he previously spent three years at the firm as managing director of the middle-market division of Broadridge Financial Technologies.
During his time at Broadridge, Ridout ran the sales team covering Europe, the Middle East and Africa.
Prior to this, he was based in New York as SmartStream Technologies’ senior vice president and head of sales for North America.
Earlier in his career, Ridout also held roles at FIS, SunGard, Nomura and SWIFT.
Speaking on the appointment, Monroe says: “We are delighted to welcome John to the business at this phase of our journey. Throughout his tenure at leading financial services companies he has demonstrated an exceptional track record of driving and exceeding growth in new markets, building and scaling sales teams.
“As our head of sales for EMEA and APAC, John will lead the Xceptor sales team and develop our growth strategy across both regions. These represent fertile ground for Xceptor and we are excited at the prospect of empowering financial institutions with the ability to build their own automated and trusted dataflows.”
